Thursday, June 9, 2016

The Variety And Uses Of Clothing Labels

By Donald Johnson


Labeling is used for almost every product in the market. To some companies, it acts as a marketing tool to show the quality of the item so as, to gain more profits by increasing sales. To label textiles and garments, Clothing Labels are the best option. They can be used by the garment industry and designers who work at home. Sticking on the labels is fairly easy and can be done at home.

The labeling act as a spot for the designer to place their name and signature on the program. It is also used to show the size of materials, fabric and how to wash the cloth. It could either be through dry cleaning or hand washing. Some companies and schools also use the tag to place the name of the school or company on the cloth.

Labels are positioned at different spots on clothes depending on their function. A label showing the size is placed at the back of clothes, but on the inside. Wash care instructions label are on the inside part of clothes on the side, while the designer or manufacturer details and name of brands are on the outside part of garments to act as a marketing strategy.

Different types of labels are available depending on the function of the label. They are of four main types, brand labels to show the designer or manufacturer, size labels showing a large, small or medium size of the garment, content tags showing the material used in making the garment and lastly the care label to show the owner how to handle cleaning the garment.

Tags are further classified according to the manner in which the information is displayed on the tag that is either woven or printed. Printed tags are mainly made using synthetic materials like nylon and polyester or wool; then the information is printed onto the tag using a permanent ink. These tags do not last as long as the woven ones as the ink fades during washing.

In woven tags, the information is woven onto the tag which is made of either silk or damask. However, these materials are very expensive as compared to the other materials like cotton and other synthetics, leading to costly costs of production. Due to the high durability and long life of these tags, they can only be used in high-quality garments.

The last category of a label is according to the attachment of the label onto the clothes. There are three main ways of attaching on the tags. The stick on method is the fastest and cannot be removed when washing. Sew-on types use heat activated adhesive to stick onto the cloth while the last category sew-on types are easily sewed onto the cloth.

Home designers find the tags very convenient for them as brand tags will help market your products after selling them to any client. Schools and companies can also apply to get the tags to label the garments belonging to the institution. Custom designs are also available for clients who want to have designs that are unique.




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