The online arts store known as stampin up has been one of the most successful online handcrafts stores that the world has actually ever seen. They are not like other stores in a sense that their business model would show that this is an online business that has a lot of independent distributors all around the world known as demonstrators who would be the ones to give the products to the customers. Now as a part of their service, one of the things that they would often do would be to write some stampin up demonstrator blogs to showcase the brand name of the store.
Now these blogs are written so that the public will know more about the demonstrators writing about them. Now the demonstrators are not only salespeople for the product but they are also customer service personnel who would create bonds between the brand and the customers. Their customer service would go beyond just handing over the product and answering questions but would even go as far as being friends.
Now one of the most raved about topics that the demonstrators would write about would be the events they help host. Now these events are known as stamp parties or simply creative gatherings wherein one will use stampin up products to create an art project. Now just for those who do not know how this works, a customer will first contact a demonstrator in the area and will work together with him in order to host the event.
If one would read a blog like this, who would be reading about what exactly happened in the event and who participated. In the blog page of the distributor, there would be pictures of what the participants made. There would also usually be write ups or reviews of these finished products.
Now another topic that a lot of demonstrators would write about would be steps on how to create certain artworks. Now they would showcase a certain artwork that they made using stampin up products of course, and write the steps on how to make it. First, there would be a picture on the top of the page and the steps would be located below the picture.
This is one way for bloggers who are distributors to be able to gain a lot of followers and market the brand name of stampin up. Not only will this be very good for the public relations of this store but it will bring more friends to the brand and create brand loyalty. By making friends with the public, distributors can actually sell more.
There are bloggers who would write about things that happened to them during the day. Of course they would also incorporate some things about the product in the story. This is not a hard sell type of post as it would grab the attention of customers in a subtle way.
Now a lot of them would actually retell their story as an independent demonstrator and how they started out. Most would write it in such a way that it is an inspirational story that many would actually find touching. They would then tell how happy they are working for stampin up.
Now these blogs are written so that the public will know more about the demonstrators writing about them. Now the demonstrators are not only salespeople for the product but they are also customer service personnel who would create bonds between the brand and the customers. Their customer service would go beyond just handing over the product and answering questions but would even go as far as being friends.
Now one of the most raved about topics that the demonstrators would write about would be the events they help host. Now these events are known as stamp parties or simply creative gatherings wherein one will use stampin up products to create an art project. Now just for those who do not know how this works, a customer will first contact a demonstrator in the area and will work together with him in order to host the event.
If one would read a blog like this, who would be reading about what exactly happened in the event and who participated. In the blog page of the distributor, there would be pictures of what the participants made. There would also usually be write ups or reviews of these finished products.
Now another topic that a lot of demonstrators would write about would be steps on how to create certain artworks. Now they would showcase a certain artwork that they made using stampin up products of course, and write the steps on how to make it. First, there would be a picture on the top of the page and the steps would be located below the picture.
This is one way for bloggers who are distributors to be able to gain a lot of followers and market the brand name of stampin up. Not only will this be very good for the public relations of this store but it will bring more friends to the brand and create brand loyalty. By making friends with the public, distributors can actually sell more.
There are bloggers who would write about things that happened to them during the day. Of course they would also incorporate some things about the product in the story. This is not a hard sell type of post as it would grab the attention of customers in a subtle way.
Now a lot of them would actually retell their story as an independent demonstrator and how they started out. Most would write it in such a way that it is an inspirational story that many would actually find touching. They would then tell how happy they are working for stampin up.
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